More than 10 years ago, Rebecca was at the forefront of digital content creation and strategy when she was responsible for the development of a major advocacy resource website. In addition to extensive writing and research, she oversaw the design and implementation team.
Since then, Rebecca has worked closely with marketing departments to amortize earned media placements across social channels. She also seeks out and implements successful third-party advocacy social media sponsorships, where she is responsible for strategy, content creation and results analysis.
Rebecca has designed, run and analyzed Facebook and Twitter owned content and ad campaigns. In addition to having the skills to execute, she has the experience to know the right mix of tactics that will get you results.